“With the digital age and instant content at our fingertips, weddings have sky-rocketed to a whole new level of amazing,” says David Carlo, Weddings and Events Executive at InterContinental Sanctuary Cove Resort.
“Knowing this, when it comes to wedding planning, the aesthetics are absolutely an important element; however, don’t plan a wedding for Instagram likes, you must always stay true to yourselves as a couple and plan it according to how you want; but do be aware that people will be posting photos of your big day (unless you ask them not to).”
A weddings extraordinaire, David shares his insider secrets on how to plan the ultimate ‘Insta-worthy’ wedding, which is sure to look stunning from every angle – even through a phone screen.
Choose a theme, stick to it, and then integrate it into every part of your wedding, from the invitations to the flowers. Theming doesn’t have to be specific, it can be as simple as choosing ‘black tie’, ‘beach’, or ‘vintage’, just so long as you have a direction in mind and incorporate it where you can. You don’t want a mix-matched confusing overall look – that wouldn’t be Insta-worthy.
Let’s face it, you cannot have a wedding without flowers. Flowers are hands-down one of the most important elements of wedding styling and you can use them to elevate your bridal look, ceremony, reception etc. As far as I’m concerned, the more flowers, the better. Again, the types you choose should reflect your theme and look, but who doesn’t love to see gorgeous image of flowers while scrolling through their Instagram feeds.
By this I mean an area at the wedding where guests can congregate to capture really amazing content that they might want to post. That might be a ‘couple-branded’ flower wall with on-trend slogans, a photo booth, a pop-up cocktail bar or food station that’s been styled to perfection. There are endless options, but you want to make it worthy enough for people to want to get snap-happy.
Last but not least, every couple should find their own unique hashtag for guests to use on the day, so all the photos posted on social media can be found in once place. This can be as creative or as simple as you want – whether it’s creating a portmanteau of your names, or simply “#jackandjill2018” it is great to find one, spread the word, and watch all those lovely photos filter in.